Alice Roseberry - Haynes is a London based freelance multidisciplinary creative who specialises in illustration, motion + design.
Primarily operating as an independent artist under the alias Alice And The Ink, Alice works predominantly across commercial, public art, experiential and editorial illustration + animation. Notable clients include Transport For London, Smiley, New Balance + The Guardian, with her work been championed by the likes of Creative Boom + showcased at 180 Studios. Alice tailors her professional work around her interests in music, fashion, + culture, which have significantly influenced her signature bold, vibrant visual identity. Her work transcends multiple mediums, as she is both a digital + traditional artist with experience creating with pens, paints, material + even ceramics. Find out more here.
Asset design and illustration for New Balance and schuh Mindful Miles events held across the UK for Mental Health Awareness Week
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SELECT ILLUSTRATION CLIENTS
All logos are clickable…
NOT TO SCALE
SEEN STUDIOS
GUNG HO CO
DELA STUDIO
CI GROUP
INSTITUTE OF DIGITAL FASHION
POLLEN
UNLIMITED DREAM COMPANY
BBC STUDIOS
NO.8
GIRL AND BEAR
UNTOLD STUDIOS
PHANTOM
NICE AND SERIOUS
OK COOL
FRAMESTORE
ELECTRIC THEATRE COLLECTIVE
VCCP
NOT TO SCALE SEEN STUDIOS GUNG HO CO DELA STUDIO CI GROUP INSTITUTE OF DIGITAL FASHION POLLEN UNLIMITED DREAM COMPANY BBC STUDIOS NO.8 GIRL AND BEAR UNTOLD STUDIOS PHANTOM NICE AND SERIOUS OK COOL FRAMESTORE ELECTRIC THEATRE COLLECTIVE VCCP
SERVICES
Jumping into first person here to explain some of the skills and services I can offer as an illustrator…
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I have had the pleasure of working with some huge brands in the advertising world on some extremely fun projects. My experience varies from branding and logo design, to creating illustrations, posters and digital assets. Some highlights include:
- Designing animated stickers and the logo for TFL's Cycle Sundays campaign
- Creating podcast branding for the BBC
- Working various times with New Balance
You can find further examples here.
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Coming from a multidisciplinary background, I am well versed in the world of animation and motion design. I love bringing my illustrations to life with a bit of movement, and I understand the requirements needed to hand my drawings over to another animator if necessary. I have previously created:
- gifs for TFL and Nando's
- created a cel animated episode for E4
- worked on title sequences for the likes of Taste Cadets.
Head to my Animation portfolio for similar examples, or for more general motion + design work click here.
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During the Pandemic, before I took the plunge into full time freelancing, I created many personal reactions to political and social news over the years. This eventually lead to me working with The Guardian, who I am proud to call a repeat client.
You can find further examples in my Editorial portfolio.
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As an illustrator I offer both on site live illustrating at events, as well as behind the scenes design for all assets that might be required. Some highlights include:
- designing assets for New Balance and Schuh running events
- live customising sneakers at Kick Games Sneakhxr market
- Creating event assets for Nando's' COP26 campaign
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Clothes. Accessories. Stickers. These are just some of the items I have experience in designing for both small businesses and high profile clients. Some highlights of previous projects include:
- Sell out t-shirt designs for Taste Cadets
- Limited edition merchandise collaboration with Kraken Rum
- Stickers and bags for Nando's' COP26 campaign
Head over to Merchandise and Customisations for and more examples.
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Whether you're a small business requiring an inviting window display to stand out on the high street, or a large corporation desiring a digital installation, I am always keen to put my mark on public spaces. I also love live drawing at events to help drive consumer engagement.
Previous examples include:
- Mural for Global Street Art
- Window illustration for Bayfields Opticians
- Live scribing for Personio
- Customising sneakers at Kick Game
Find more examples head over to the Public + Live Art section of my portfolio.
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With a wealth of varied industry experiences, I actively uses her growing platform to inspire individuals from non-traditional arts backgrounds. I'm currently a mentor for The Arena helping two emerging creatives. I have also returned to the London College Of Communication, UAL, to serve as an industry mentor, delivered talks at the Art’otel Hoxton, schools, contributed to Creative Boom articles, and shared my mostly self-taught creative journey on Voices Radio.
Whilst I don't have any professional experience currently, I would absolutely love to get involved in hosting some creative workshops for live events, such as showing how to Customise sneakers and clothing instore.
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I love filming my process of creating artwork and the various tools I use to achieve my final outcome. Previously I have:
- reworked a Smiley flag for Glastonbury, which was shared across their socials
- created a mural sponsored by Posca
Head over to UGC + Campaigns for more examples.
For more general agency work head over to MOTION + DESIGN.
TESTIMONIALS
Alice was an absolute pleasure to work with. She came on board to support an initiative close to our hearts when launching our first plant-based product as part of our sustainability commitments and we trusted her strategic thought and creativity throughout the process. We needed to excite younger customers with a visual aesthetic that felt accessible and relevant, on a subject matter that isn’t always openly engaged with. Alice continued to work with us the following year as we developed further experiences for COP26.
Sophie Archer
Head of Brand Communications
I had the pleasure of working with Alice on our Miraa May episode for Reset & Rewind. I’d been a big fan of her work and felt her style and unique interest in grime culture would bring an authentic feel to the project. She was very enthusiastic about being part of the project, and this energy really shorn through her work. She was an absolute dream to work with, from collaboration to taking direction to always being available for zoom calls when scheduled in, to out of working hours DMs on Slack or Insta to chat about how we could push or elevate the output further. Her heart was fully invested, and I loved that commitment and drive, and the final result proved this. We were working fully remotely at the time, and it didn’t affect anything. I’d love to work again in the future or recommend Alice in a heartbeat; she’s a very talented creative striving to push her art forward and would be a real asset to any project she is part of.
Lee Bonnick
Creative Director / TOAD Agency
I worked with Alice on the flagship BBC 1Xtra documentary series: Legends Fall in the Making and the experience was faultless. Alice is not just a hugely talented artist; she is an incredibly thoughtful, resilient and precise collaborator. She was able to interpret feedback to create something that wowed all stakeholders.
Lorraine Okuefuna
Commissioning Producer
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